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Why More 20-Somethings are Using Facial Aesthetics

Ask the average person what they think about facial aesthetics and they’ll probably start talking about older ladies trying to achieve super youthful skin. However, times are changing and so are the people using these sorts of treatments.

For this week’s blog we reached out to some young people to ask what made them decide to start using facial aesthetic treatments.

Jen* is a bubbly young woman with arrow straight hair, deep brown eyes and lovely looking skin. She has been getting facial aesthetic treatments since she was 25 to prevent the lines around her eyes from growing deeper.

I could see deep lines around the eyes of both my parents so when they started appearing around my eyes I knew what to expect.

“I could see deep lines around the eyes of both my parents so when they started appearing around my eyes I knew what to expect,” says Jen, showing us photos of both her parents with the fine lines of crow’s feet etched into the corner of each eye.

It’s something we’ve heard more and more over the last few years with young people turning to treatments as a preventative, rather than a reactive, measure.

“I don’t expect to look exactly like I do now when I turn 50, I know that that will never happen. But if I can work on some important areas and avoid super deep wrinkles, I think that will look nicer. But I won’t lose sleep over a few laugh line.”


Tara’s Story

When we’re talking about facial aesthetics, it’s important not to focus just on wrinkles. Earlier this week we spoke to Tara*, a 20-something from England, who has been using facial aesthetic treatments for several years to treat something more unusual.

“I receive facial treatments for an unusual purpose: to fix my gummy smile,” says Tara. (A gummy smile being when your lips contract to above your gums.) “I had hoped the treatment would make my smile more symmetrical and would help show less gums. I was self-conscious about my gummy smile and it affected the way I laughed, smiled and posed for photos. I wanted the confidence to show my full smile without worrying about what it looked like.”

I’m so happy I heard about this treatment because it allows me to smile how I imagine myself smiling.

“I currently receive three treatments per year, which I fit in whenever I have time. It doesn’t affect my life at all. My treatments have been very effective at freezing the muscles above my lip, stopping it from curling up so much when I smile. I’m so happy I heard about this treatment because it allows me to smile how I imagine myself smiling.”

For Tara the alternative option is an expensive and invasive lip lowering surgery, something she says she is simply not prepared to do.


How do facial aesthetic treatments work?

Our facial aesthetic treatments use a medicine called Botulinum Toxin Type A (it’s also got a more common brand name that you might recognise) to reduce the appearance of wrinkles on your face.

Here is our very own Angela Rowlands to explain how it works.

During your treatment, we will inject a tiny amount of the medicine into your facial muscles, causing them to relax. With relaxed muscles, your skin moves and folds less, which reduces the number and size of your wrinkles.

Our treatments are usually pretty quick and work on areas in the upper part of your face, for example, the lines between your eyebrows and the areas around your eyes.


Is it effective?

There’s one key reason why facial aesthetics treatments are so popular: they work!

There’s hundreds of scientific studies proving that the treatment works and we see it first hand with our patients every single day.

There’s even some new studies showing that treatments can help ‘heal’ existing wrinkles, too!


Are the treatments safe?

Facial aesthetic treatments are incredibly safe. Between 1989 and 2003 approximately 1.6 million patients underwent treatments in the United States with only 36 reporting serious complications — that’s only 0.00225 percent of all patients!

That makes facial aesthetic treatments significantly safer than DIY, horse riding and going to the gym!

There are some common minor side effects with the treatments, including allergic reactions and swelling but the worst thing we have ever seen is some light bruising.

If you have any concerns at all about the safety of the treatment, we are always happy to talk you through it. Just give us a call on 0141 334 4550 or email


Thinking about it for yourself?

Even though facial aesthetics treatments are exceedingly safe, the effectiveness of each treatment is primarily down to the abilities of the medical professional. With the internet packed with dodgy online deals, it’s important you don’t just go for the cheapest option you can find.

Our advice is to do your research. Ask friends and family for recommendations, check out impartial review sites and ask to speak to previous patients.

If you would like to learn more about our facial aesthetic treatments, get in touch with our team today.


* All patient names have been changed.

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